Meet the VIRTUAL Instagrammers: How computer-generated models work with designer brands, earn thousands a day and are adored by millions - to the distress of parenting experts
Meet Miquela Sousa. Also known as Lil Miquela, she’s the effortlessly cool 19-year-old social media influencer whose on-trend clothes and Princess Leia-style buns have now racked up 2.8 million followers on Instagram.
As well as being known for her devotion to causes such as abortion rights and Black Lives Matter, which have earned her a place in Time Magazine’s list of 25 most influential people on the internet, she’s also worked with brands such as Prada and Chanel, which pay good money to have their products adorn her perfect, lithe body.
She can potentially earn up to £6,500 per post on Instagram.